Who says High Street retail is dead? Certainly not Angie Myung and her husband Ted Vadakan. The pair behind online success story Poketo have made the move into real-life real estate with their first bricks-and-mortar shop in Los Angeles. The company, which made its name with a range of super-cool vinyl wallets, before branching out into other areas of merchandise, has given its fans a shop window to press their noses to in the city’s downtown Arts District.
Founded in 2003, Poketo has grown from humble beginnings and now puts the “in” in “indie chic”. The individually designed artist wallets are still a mainstay at their new store, but you can also browse their selection of t-shirts, notebooks and bags, as well as that weird class of product you would have to label “stuff”.
The couple has a high-falutin’ philosophy of “taking art off the gallery walls and into people’s homes”, but judging by the store’s recent opening, it’s a philosophy plenty of people are willing to buy into.