VIA, Zwolle

ZwolleEating Out

VIA, Zwolle

A new design language is set for pizza aficionados, VIA, as their eighth branch opens in the city of Zwolle...

Starting life with one pizza baker and one wood oven, Da Portare VIA (who claim to make the best wood oven pizzas in town), have recently opened their eighth branch; taking the authentic tastes of Italy to the Dutch city of Zwolle.

Da Portare VIA Zwolle Pizzeria by Studio Modijefsky

To celebrate their latest restaurant, the pizza makers thought a rebrand was in order and tasked Studio Modijefsky to create a unique interior, something that would complement their new look. Renaming the company a simpler VIA, the studio also designed a new spatial identity with a strong design language that can be translated to each new location.

The Zwolle eatery is located in an old building with an eye-catching façade, high ceilings and perfect lighting. Studio Modijefsky emphasised the height of the ceilings using large frames, angled forward to decorate the walls (as well as the pizza menus); whilst a coloured steel structure hangs from the ceiling supplying light to the tables beneath it.

Guests can enjoy subtle links to Italian décor — the black and white tiles at the foot of the bar, and aperitif table a perfect example — as they devour the best pizza in town whilst sipping on negronis and watching the Vespas whizz by. (No promises on that last one.)

@daportarevia.pizza

Da Portare VIA Zwolle
Da Portare VIA Zwolle
Da Portare VIA Zwolle Pizzeria by Studio Modijefsky
Da Portare VIA Zwolle
Da Portare VIA Zwolle
Da Portare VIA Zwolle
Da Portare VIA Zwolle
Da Portare VIA Zwolle Pizzeria by Studio Modijefsky
Da Portare VIA Zwolle
Da Portare VIA Zwolle

Photography, Maarten Willemstein

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