The name may sound a bit sinister, but don’t worry, SIBLINGSFACTORY isn’t some Huxleyan nightmare pumping out cloned children, and the only needles here are sticking out of the cactii lined up to form the mezzanine fence at the Brussels concept store. Julien De Smedt, head honcho of JDS Architects, came up with that oddment – a welcome injection of green in an otherwise pleasingly brutal concrete interior, which draws its other natural element from wood. Most of it is heavily processed Oriented Strand Board, but it still counts, right?
Of course it does, and it forms an important design aspect of the 200 sqm store, being used as a walkway that runs at a diagonal to the walls and prevents the interior from looking and feeling like a giant box. There’s a couple of nice old cabinets and chairs in there as well, and the products of SIBLINGSFACTORY are generally vintage and retro as well. The great halls of Mont Saint-Michel apparently had some influence over this project, and this Dansaert neighbourhood store opened on the 100th anniversary of the Normandy commune.