Not all fashion shows are created equal. And not all fashion shows mean walking in straight lines in various geometric patterns, as most people imagine. For, in the case of fashion designer Edeline Lee, she did the exact opposite; there was nothing straightforward about it. At her London Fashion Week presentation, the Korean/Canadian St. Martins graduate invited guests to view her SS14 collection in the basement of King’s College. Taking over a handful of abandoned classrooms, models were seen performing childhood choreographies directed by filmmaker Zeina Durra and moved, or didn’t move (depending on the scene), to the sounds of singer Christina Wood; whose haunting lullabies were intensified by the natural acoustics of the stone basement.
Walking through her fashion maze you could soak up the designers vision: “I found inspiration in my memories of playing piano as a young girl. The collection plays with technique like piano-panelled pleats and three- dimensional bullet pleats to add volume.” When asked about the mood of the presentation, Edeline commented; “I wanted the mood to be eerie, like a forgotten memory. The presentation itself references the pacing and strangeness of David Lynch, I’m a huge fan of his work and Twin Peaks.”
The bright clothes with a mix of textures and fabrics juxtaposed perfectly against the stark basement, monochrome pieces seeming to pop even more amongst the heavy black props and white walls. Lee’s carefully planned scenes were progressive in thinking and childlike in execution, the looks were graphic, striking, and the experience anything but linear- amidst a week of walking in straight lines in various geometric patterns, it was exactly what the doctor ordered.