Speech bubbles were once the preserve of the comic book, attributing punchy dialogue with a carefully considered style and keeping the story moving along apace. But with the evolution of digital communication, these iconic communicative burps have been adopted by text and messaging software – to such an extent that bubbled speech is almost as widespread as the increasingly marginalised vocal chord variety. So last millennia, actual talking.
With their project Idée-Ô-Rama, Estelle Jugant and Yazid Belkhir from Turn Me On Design have sprung the speech bubble from the jail cell of the comic book layout, lifted them from the computer screen, and let them loose on the streets of Montreal – while at the same time injecting some brilliant visual appeal back into the mix that no mere emoticon can match. The glowing creations are brightening up the Canadian city’s Avenue du Mont-Royal after winning a winter lights competition. Rather than a literal narrative, Turn Me On’s bubbles feature the graphic creations of artists Astro and Jean-François Poliquin. As they say, a picture is worth a thousand words, but we’ll add two more for good measure. Hell yes!